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How to Dress Like a Complete and Utter Failure!

March 26th, 2012

Hello peoples!  I am writing to you today from my living room.  I’m wearing frayed slippers, plaid flannel pajama pants, the same T-shirt I was wearing yesterday (and which spent the night crumpled up on the floor beside my bed), and a plaid flannel shirt over top of that.  Do my two plaids match?  Not even close.  Have I combed my hair?  I could lie to you and say yes, but the stupid poof on the side of my head would convince you otherwise.  Do I smell appealing?  I don’t know, because after a while you kind of get used to your own scent, but I’m going to go out on a limb here and say that the answer is a big negative, ghost rider.

However, I am alone, and thus it doesn’t really matter how I look.  But you probably aren’t alone.  You work with others.  And as an homage to the atrocity that is my current wardrobe, I’d like to share a few fashion tips that will convince your colleagues that you are only marginally interested in your job.

Houseshoes! – When I grew up, these were called ‘slippers,’ but apparently ‘houseshoes’ is an attempt to make them sound more like actual shoes.  Except – spoiler alert coming – they’re not!  They’re not even close!  While houseshoes are perfect for making a late night grocery run or letting the dog out in the morning when you’re still half-asleep and bumping into the corners of furniture you’ve had for ten years, they’re slightly less than professional.

Plaid flannel shorts!  I miss college, too.

Spaghetti straps! – This one saddens me to write, because I love spaghetti straps.  And tiny skirts, and exposed thong straps (personal favorite!).  I see them all the time at the bars, or the dance club, or at house parties where people throw ping pong balls into cups full of the worst beer imaginable.  Which is where I’ll assume you’re coming from if that’s what you’re wearing to work.

“But hey!” you’re thinking.  “That’s not fair!  You can’t judge a book by its cover.”

To which I say – yes I can.  And I do.  I’ve purchased plenty of books and CDs based primarily on the cover art.  And whether it’s fair or not to do so, every single one of us does.  Welcome to the world!

Now, if you’ll excuse me, my current aesthetic is beginning to offend my sensibilities, and that is saying something indeed.  I look like an unemployed court jester.  Hidey ho!

Delightful Ways to Destroy the Morale of Your Salespeople

March 16th, 2012

You know, I like to think of myself as a creative person.  I don’t want to brag or anything, but I made quite the impressive collection of pinch pots when I was in elementary school; one of them was so incredible, in fact, that I should really refer to it as a pinch jug.  So I’d like to sit here and tell you that the techniques I’m about to share with you are the product of my own amazingly fertile mind.

Unfortunately, I can’t.  Everything in today’s article has been pulled directly from the experience of a few salespeopleI know.  And honestly, since I can’t think of any better ways to drain all the enthusiasm out of your sales team, I guess today I’ll just play parrot.

Are you sick of your sales force caring about their jobs?  Then here you go!

Judge Your Sales Force on Metrics for Which They are Not Incentivized!  Sales people thrive on meeting their goals.  Part of it is because salespeople are generally driven, goal-oriented people, and part of it is because they get money and prizes and free vacations and other perks for meeting their goals.  So if you can start holding them accountable for things that provide them with no reward, you’ll be taking away at least half of their motivation for working.

Hold Your Sales Force Accountable for Not Meeting Your Unstated Goals!  Many sales managers have two sets of goals – acceptable sales numbers, and the ideal sales numbers.  In some cases, those two figures are presented for everyone to see, so that the sales force can simultaneously be satisfied at meeting their initial quota and strive to exceed their ideal quota.  But where’s the fun in that?  Far more effective to provide your team with one goal, and then expect them to read your mind and shoot for a different goal that you’ve never shared with them.  And the beauty of this is, you can always revise your ideal numbers up so that nobody is ever good enough to reach them, which will ensure that you always have something to be unhappy about.  Huzzah for being impossible to please!

Value Current Success Less Than Future Potential Failure!  This is my favorite, and it’s so ridiculous that I’m certain I would never have thought of it myself.  Thankfully I have some sales friends to share their stories with me!  Here’s a hypothetical conversation.

SALESPERSON: “Hey, boss, I’ve been regularly meeting or exceeding my sales goals.  Aren’t you proud of me?”

MANAGER: “No.  Because it’s possible that you won’t meet your goals six months from now.  I’m disappointed in the salesperson you might be turning into at some indeterminate point in the future.  You should be ashamed of yourself.  Work harder.”

SALESPERSON:  “Thanks, boss!  You’ve just completely crushed my spirit!”

MANAGER:  “Something I should have done long ago.  Sorry it took me so long.”

I’m sure there are more things you can do here, but like I told you, I’m a parrot today.  I can only write what others have told me.  I’m sure I’ll find my brain again sometime soon.  Maybe I should make another pinch jug.  Or a pinch dish.  Ooh, or a pinch couch!  So many shapes I can pinch things into.  I’m going to need to get a lot of clay…

Adorable Ways to Fail at an Office Romance!

February 27th, 2012

Hello, devoted readers!  I’m writing today from Wichita, Kansas, which I learned yesterday is the airplane manufacturing capital of the world.  You wouldn’t know it to look at the airport, since it would fit rather cozily into most suburban backyards, but Cessna, Lear, Airbus, and Boeing all have manufacturing facilities in the city.  I learned this last night from two gentlemen at the hotel bar, right before they started using their iPhones to take clandestine pictures of the pretty girl sitting on the opposite end of the bar.

Well, ‘clandestine’ isn’t exactly the right word, since she figured it out pretty quickly and left soon after.  And in honor of their unbelievably juvenile attempts at flirting (hint, guys: say hello first, then take unsolicited pictures), I thought I’d share a few tactics you can use around the office to make sure that you’re eventually forced to run to the Internet to find a potential partner.

Repeatedly Tell a Coworker How Attractive He/She Is!  By ‘repeatedly,’ I basically mean ‘every day.’  Once is a compliment.  Once weekly is a (hopefully) harmless crush.  Once daily is an uncomfortable fixation – especially if the object of your affection is not responding in kind!  So please, try to pick someone who responds to your compliments with a false smile, forced laugh, and sudden realizations that they need to go do something somewhere else.

Offer Unasked-For Chair Massages!  Oops!  Used the wrong word again.  ‘Offer’ implies that your advances are welcomed.  Instead you should just go ahead and dive in.  “Wow!” you’ll probably say.  “You sure are tense today!”  Yeah they are.  It’s because you’re touching them.

Follow Your Target to Work Every Morning So You Can Park Next to Him/Her!  I wish I were clever enough to make this one up.  I really do.

So what are you waiting for?  Give these a shot and see what happens!  Or you can rock it old school and just slip the object of your affection a folded note with the Yes/No/Maybe boxes we all made famous in 6th grade.  That would probably work out better for you.  At least that approach is cute.

Making the Least Out of Your Meetings!

February 20th, 2012

Hello everyone!  I’ve just come back from a meeting that literally made me want to rip my own ears off.  If there had been a window in the subterranean dungeon we were sitting in, I would have flung myself through it and fallen peacefully into a row of thorny bushes (side note: why does anybody plant thorny bushes right beside their house or building?).  I could go on, but I think you get the point.

And because I know you’re eager to aggravate everyone you work with just as much as the next person, I thought I’d share a few time-honored techniques.  If you like the process of actually watching all the hope and joy leave a person’s face, then get ready for some fun times!

Schedule 1-on-1 Meetings That Could Have Been Accomplished with a Phone Call or Email!  There’s no substitute for personal contact.  Or wait a second…hold on…yes there is!  It’s called a phone call or an email, especially if the issue is a simple question/answer deal.  This technique is even more effective if you’ve scheduled the meeting at a coffee shop or somewhere off-site, since it will eat up an extra 30 minutes of travel time and a half gallon of gas, which last I checked was running about $50/gallon.  Thanks for helping jumpstart the economy!

Make Everyone at Your Meeting Talk Their Recent Successes and Applaud the Recent Successes of Everyone Else!  I know someone whose every monthly meeting involves a circle of self-affirmation where each team member has to talk about what he/she has done well this month, and then everyone else says things like, “Good job!” and “Way to open doors for us!”  And I know it’s true, because the person who told it to me is a really bad liar.

Listen, everyone needs validation, and everyone needs to feel like what they do is important and appreciated.  But everyone does not need that validation to come in the form of, “Hey, everybody, here’s what I did good yesterday.  Please listen and then praise me for it!”  This technique will appeal to roughly half of your team and seriously annoy the other half.  But why should you care?  Figuring out each of your employee’s particular motivators and structuring things accordingly is a whole lot of work.

Schedule Meetings at the End of the Day on Friday!  “For the love of everything holy, please just let me go home!  It’s not that I don’t like my job, I just want to see my family!”  “Not yet.  First we need to talk about all the issues that we’ll be dealing with next week.  I know you won’t be doing anything about them over the weekend, but I’d like you to start worrying about everything the second you walk out the door.”

Now, if you’ll all excuse me, I’m going to go find a drink.  Or four.  After what I just experienced, it has to happen.

Playful Ways to Annoy Your Customers!

February 13th, 2012

Hello, aspiring shopkeepers (that’s a more entertaining word than ‘business owners,’ so I’m going with it).  As the occasional shop patron, I have noticed a handful of amusing tricks that some vendors are using to frustrate their customers.  In some cases, these tactics are so successful that you can actually prevent people from buying things they want.  Just the other day, for example, I failed to make a purchase at a furniture store.  I didn’t decide not to buy something; I literally failed to get something I had every intention of buying.  How is this possible?  Keep reading!

Mark All of Your Products Up 10% Just Before Your “10% Off Everything Sale!”

This technique will only annoy those of your customers who were in your store a couple days ago, found something they liked, and then waited for the ‘sale.’  But whoops!  There isn’t really a sale, is there?  There’s just the illusion of a sale.  It’s like you’re a wizard or something!

Aggressively Push Warranties for Everything You Sell!

A friend of mine once told me that Best Buy makes most of its money on three items: TVs, appliances, and protection-plan warranties.  Another friend of mine once had a salesperson spend 20 minutes trying to pressure him into buying an insurance plan for his couch.  “Seriously, pal, this couch is rickety at best and a deathtrap at worst.  You never know when one of the springs is going to pop through the fabric and…well, let me just say it isn’t pretty.  And you’ll have to pay all those horrible medical expenses, unless you get our comprehensive couch protection plan.”  I don’t even want to think about the sales pitch that might accompany an insurance plan for feather dusters.

Refuse to Sell the Floor Model!

And now you know how I failed to buy something I wanted.  Here’s a dramatized version of our conversation:

ME:  “I would like to buy that desk.”

SALESPERSON:  “Ooh.  Sorry, you can’t.  This is the only one we have left.”

ME:  “I don’t see the problem.”

SALESPERSON:  “It’s the floor model.  We can’t sell the floor model.”

ME:  “Why?”

SALESPERSON:  “Because then people won’t know that they could buy this desk.”

ME:  “Which you won’t let them buy anyway because this is the only one you have left.”

SALESPERSON:  “Yes, but we’ll be getting more in soon.”

ME:  “So why can’t you sell this one to me and make one of those desks the floor model?”

SALESPERSON:  “Because it’ll take a couple days for the new desks to come in, and in the meantime we’d like people to know that we have these desks for sale.”

ME:  “Except you’re not actually going to sell any until the new desks come in.”

SALESPERSON:  “Exactly.”

I could go on, but pretty much after this point it just ended with me cursing quietly to myself, leaving, and going to another store to buy a similar desk.  Someday I think I’ll open up a store called “Floor Models!” and populate it entirely with single-stock items that I won’t sell to anyone.  That’d be fun!

So there you go, shopkeepers.  Give any of these techniques a try, and soon your customers will be flocking to Ye Olde Shoppe Across the Road from Yours.

Jargon Time!

January 30th, 2012

Hello everyone!  I’m in a pretty good mood today.  I’m in Durango, Colorado, about to present at the college here, but I got in early enough to go skiing for half a day.  It’s gorgeous, and my life seems to be heading in a happy direction.  Which of course bodes ill for this post, since I’m just not sure how I’m going to channel the proper amount of righteous indignation to come up with a topic.

Thankfully, a friend of mine has been kind enough to provide a topic for me.  She recently sat in a meeting where (as in common in meetings) nobody spoke any real words.  Instead they loaded up the truck with pseudo-fancy terms that do an excellent job of masking the fact that nobody has any idea what anybody else is talking about.  All hail the jargon fog!

So, in honor of that concept, I’d like to share a few terms with you today that will help you survive any meeting in which you feel like you are completely over your head.  Whatever you say will still probably not make any sense, but at least you’ll get your coworkers to nod thoughtfully as though they actually understood you.

Circle the wagons – There’s nothing like a phrase that literally has to be explained to everyone under 30.  “You see, Jim, back in the frontier days, when a wagon train was under threat of attack, the wagonmaster – yeah, that’s what they called him, I read it somewhere once – the wagonmaster would organize all of the wagons into a circle for a better defensive position.  So think of our products as wagons, and the market forces are, you know, like a tribe of barbarians that want to attack our wagons.  You follow me?”

Sea change – This literally makes absolutely no sense to anybody.  It actually derives from Shakespeare’s “The Tempest,” but if any of you can explain what it actually means, I will mail you a box of cookies and a signed, framed photograph of me wrestling a boar.  (Which I happen to have, just so you know.  Seriously, you can Photoshop anything these days.)

Piggyback – Nothing pleases me quite like the idea of a fully grown adult riding piggyback on a colleague’s shoulders.  Inexplicably, the phrase “I’d like to piggyback off of what Sally just said” is simultaneously considered more astute than “I’d like to add to what Sally just said” AND is somehow not considered sexual harassment.  Really, Todd, you’d like to piggyback on Sally there?  Sounds like a surefire trip to HR to me.

Any noun used as a verb – The one that comes to mind right now is ‘dialogue,’ but you can do this with literally any noun, and so you should.  Be creative!  Examples:  “I need you to rabbit that report to me ASAP” or “Let’s table this topic for a minute and telescope over to the next item on the agenda.”

There are a billion more here, people, but I’m going to go do something else now.  Feel free to share your favorites, though!  Seriously.  Do a big giant brain dump right here so we can get out of our silos.

Brain dump.  Nobody sees a potentially inappropriate connotation there?  Nobody?  Because I sure do.

Thoughts on Diversity

January 16th, 2012

Hello again, and welcome to another Martin Luther King Day.  Today we honor one of America’s most impressive orators, a man who helped usher in the most sweeping social change in the United States since the Civil War.  The civil rights’ movement of the 1960s would probably not have accomplished as many things or commanded the same amount of attention without his contribution.  So I thought I’d offer a few thoughts on diversity, since diversity is the watchword of the day.

In general, diversity is considered to be vital for the success of any institution.  The human body could not function without the intricate interworkings of its many diverse parts; a football team could not succeed without the masterful interplay between players at different positions with different skills and objectives.  In many cases, diversity is the key ingredient to give you any hope for success.

Which is why I’d like you to spend a lot of time thinking about farming.  See, farmers plant one type of crop on a given patch, but they can only do that for so long because that giant monocrop will eventually suck all the life out of the earth.  Then, at the end of the year, they harvest everything, and you’re left with a giant pile of dead stalks and leaves, a wasteland of emptiness where nothing will grow again for several months.

In a word – awesome.

So there you go, folks.  Strive to make everyone in your business operate identically to everyone else, and soon you too can stand proudly at your office window and gaze out upon the brown, barren, lifeless vista you’ve helped create.   Have them do the same thing over and over and over again until you suck the life out of them the way that monoculture sucks the life out of the ground.  You can do it.  I know you can.

(I grew up around a lot of corn.  In case you’re wondering.)

How to Keep New Potential Members out of Your Association!

January 9th, 2012

Hello everyone!  I’m getting ready to head yet again to another conference, filled with association members who will most likely try and persuade me to join their group.  Maybe I will.  Perhaps I’ll stage an impressive coup and install myself as Association Dictator For Life, then wage a vicious purge against all of the members who didn’t seem very excited to see me become their overlord.  But I’ll probably just end up having some cheesecake instead.

Anyway, I come in contact with a few dozen associations every year, and I know that 99% of them are looking for new members.  But I’ve wandered through a few associations that will never get any new members, because the things they’re doing are not new-member-friendly.  And since we all know that new people are both scary and evil, I thought I’d share some of their techniques so that you too can keep strangers at bay for the rest of your life.

Don’t Say Hello! – New members always have the new-kid-at-school look about them.  They stand off by themselves, nursing a drink and hoping that somebody will introduce them to the circle of cool people.  Which is why you should ignore them like everyone else is.  They’re not cool.  If they were cool, they’d already be in the circle of cool people.  And if you talk to them, you’ll lose your status as a cool person.  And then who’s going to go with you to Prom?

Don’t Explain What Your Group Really Does! – If there’s anything more amazing than having absolutely no idea what a given association does or how it might help you professionally, I don’t know what it is.  The best advocates of this approach will end every sentence with, “You should really just go check out the website.”

“But you’re right here, in front of me, and you can make words like I can.  Couldn’t you just, you know, tell me what you guys do?”

“I said you should check. Out. The. Website.  Good day, sir.”

Fail to Update Your Website!  I’ve seen some of them that are literally two years out of date.  You’d assume that those associations wouldn’t exist anymore, wouldn’t you?  I sure would.  But that’s not always the case.  This is also a stellar tactic if you’ve just told me to check out the website, by the way.

Enjoy, my fine readers, and good luck.  Now if you’ll excuse me, I have a purge to conduct.  Somebody took the last piece of cheesecake off the buffet table before I could get to it, and that somebody has to pay.

My Last New Year’s Post Ever!!!

January 5th, 2012

Hello, and Happy New Year!  By now you should have already seen my super awesome New Year’s video (if not, click http://www.jeffhavens.com/?p=464), and so you should already have a few good ideas about how to gear up for the year to make 2012 one of your most successful ever.

However, you should also be aware of the fact that the Mayan calendar has predicted that the apocalypse is set to arrive sometime around December of this year.  I’m pretty sure they knew what they were talking about, because John Cusack was in a movie about it.  So I don’t see a whole lot of reason for you to plan anything long-term.

Fortunately for you, I have a few ideas that should help you cope with the impending end of the world.

Don’t follow up! – If somebody doesn’t return your phone call right away, it’s probably because they don’t like you.  And why should you bother pestering them?  The world is going to end soon; the last thing you should be doing is trying to close a difficult sale.

Tell Everyone What You Really Think of Them! – I’m not exactly sure why this implies that you’ve secreted disliked the people around you forever and are only now giving yourself permission to say so, but that’s apparently what this phrase means.  So get to work.  They’ve been a thorn in your side for long enough.

Wake Up Late! – In a world full of impending doom, there is absolutely no cause to be setting an alarm clock.

Make Risky Investments! – Ideal options here include wagering all of your assets on double-zero at the roulette wheel, or betting everything you own that Donald Trump will never again pretend to run for president.

These are just the ideas that came to me; I’m sure if I spent some more time thinking about it that I could come up with things more immediately relevant to your business.  But why should I bother?  The world is about to end, and I’ve got better things to do than think.  I’ve got panic room rations to start collecting.

Happy New Year!

Happy New Year!

January 2nd, 2012

I hope you all had a happy and and prosperous 2011. Here I offer up some business resolutions for this year!